Chanel Sold First Ever Advent Calendar for $800 which Contained Stickers and Bracelets

Chanel
Chanel
Image source

Фотобанк — Legion-media.ru

Chanel
Image source

Фотобанк — Legion-media.ru

Usually, the brand offers those for free alongside a purchase.

Chanel deeply shocked its loyal fans. Blindly ordering the fashion house’s very first calendar, they didn’t expect such a “surprise”.

Chanel’s advent calendar, which cost more than $800, didn’t contain any valuable items. One TikTok blogger made viral unpacking only to discover bracelets, stickers, pouches, and pins. Following the negative flow of social media comments, Chanel’s Fashion President, Bruno Pavlovski, told WWD:

“This controversy is a bit of a shame because it was not what Chanel intended. Chanel thought it would please some of its customers by offering this type of product. Evidently, we see that you have to be careful and therefore, in future, we will certainly be much more cautious.”